Das offizielle Abschiedsvideo von BMW für Dieter Zetsche
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Das offizielle Abschiedsvideo von BMW für Dieter Zetsche
May 22, 2019
FAZ.NETFrankfurter Allgemeine Zeitung GmbH
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When Mercedes-Benz CEO Dieter Zetsche stepped down after 49 years, BMW pulled off one of the classiest and funniest farewell gestures in the industry. They released a video with a Zetsche look-alike leaving Mercedes for the last time… only to head into a garage, open the door, and drive off in a BMW i8 Roadster. The screen faded to a final line: Thank you, Dieter Zetsche, for so many years of inspiring competition. A cheeky move, pure BMW energy, and a rivalry moment that went viral. 😄🚗⚡ - #bm
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