MEMPHIS, Tenn. - The University of Memphis Cheerleading Squad is bringing home the hardware! The team won the Universal Cheerleaders Association Small Coed National Championships in Orlando over the ...

Jeff Webb, known as "The Father of Modern Cheerleading" for his role as the founder of Varsity Spirit, the Memphis-based company that transformed cheerleading into big business through branded apparel ...

MEMPHIS, Tenn. (WMC) - The University of Memphis cheer teams returned home from Orlando, Florida, Monday following their national championship victory, while Northwest Mississippi Community College ...

MEMPHIS, Tenn., Jan. 23, 2026 /PRNewswire/ -- Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and competitions, and yearbook – is ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min Varsity Spirit's president says ...

Jeff Webb, the founder of Varsity Spirit who helped transform cheerleading into an International Olympic Committee-recognized ...

MEMPHIS, Tenn. — The founder of Varsity Spirit has died, according to the company on Thursday. Varsity Spirit said that they are honoring the life and legacy of Jeff Webb, founder of Varsity Spirit ...